Building FounderTone rewrites AI landing page copy in your actual founder voice.
Tried to rewrite a founder's copy today.
Took one look at their landing page, spotted the AI patterns, and wrote what I thought was a better version.
They pushed back immediately. Said my rewrite sounded AI-generated too.
They were right.
I'd replaced "Free Chrome extension that extracts colors, fonts, spacing" with "Every time I wanted to match a site's design in Cursor..." That opener is just as overused. Different template, same problem.
The thing FounderTone has to solve isn't just bad copy. It's that even well-intentioned rewrites follow formulas. You can't write someone's founder voice without actually knowing their story first.
Lesson learned in public. Building the input step better because of it.
Has anyone else tried to help someone with their copy and realized you made it worse?